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David Porter » Entries tagged with "sociology"

Size Does Matter As People Demand Life’s Very Best Superlatives

Super-scaling has become the era’s hallmark: ‘super’ tankers, bugs and drugs, disasters, wealth, numbers. What will future social historians make of it all? In the early 21st century, size psychology was paramount. People wanted to be best, biggest/smallest, richest, happiest, most successful. The retail sector cottoned on: clothes’ size perception (‘does my backside look big in this?’) drove sales. Male obsession with personal body part size applied equally to their feet; outward indicators of size elsewhere. Business echoed, with its biggest chair, desk, room, building crucial to executive ego. However, history teaches everything is relative. A mega-calamity was only such till the next. The tightest/harshest economic squeeze/breath-taking achievement, the super meal/music/show held the crown while new ultimate thrills arrived. Super Number-Crunching With national debts written in figures so gigantic new descriptors were invented, … Read entire article »

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